Writing For Others; Strategically Planned Freelancing

There is a HUGE difference between writing for yourself, and writing for others. Although the words lay it out as a no brainer, the execution actually takes most writers a lot of practice. Blogs in particular are booming. Companies use an influx of indexable data to constantly post on social media, all in the name of staying relevant. Here are a few small tips on how to write for others.

Know your client

Before you begin, you should know the details of your client. Are they a company/person you want to represent? Does the company/person stand for something that you can handle? Furthermore, you want to know the potential client’s persona. Are they casual, or formal? Do they appeal to a specific crowd? With a little assessment, you can decide if you would like to continue a business relationship for whom you are commissioned to write.

This page is part of the Fullest Toolbox: Freelance Writing Materials.

Know your client’s expectations

In order to know your client’s expectations, you have to ask yourself a few questions. What are they trying to achieve and how do they expect you to do it? When writing for others, never assume your commissioner’s intentions. Make sure to get some clear feedback on the tasks your are going to perform.

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Get a form of contract in writing

Speaking of making things clear, it’s best to present a written contract before proceeding. You are expecting payment for your writing services. Since money is involved, write down the costs and any specifics before proceeding. Include things such as word count, type of article, and due date in the contract. Lastly, make sure the contract is signed and both parties are in agreement with the terms.

Read Next: Six steps to starting your own blog


There is nothing worse than reading a piece of material from someone that basically fluffed the entire thing. If you do not research your assignment prior to publishing your writing will be empty and, watch my harsh words, pointless. It is also not a good idea to plagiarize. In fact, it’s down right shameful. The key to avoiding such mistakes, is to actually learn about your subject matter until the facts are stored in your head. Read, ask, think, repeat… Read, ask, think, repeat…

Learn about SEO

If your writing is going to be posted online, SEO will help the search engines find your piece. Using the correct keywords (like SAHM Happiness for instance), naming your pieces properly, writing about one subject at a time… all these tips will make your article pop. Clients are paying you to be effective. If a search engine is having trouble finding your piece, odds are your direction is off.

Write whole-heartedly

Live, eat, breathe writing. The commissioned author is you. Put your entire heart into it. Not only will the passion infuse onto your output, it will also make you someone interesting to work with. The goal is to have new clients, as well as regular repeaters. Write to the very best of your ability and give each job all that you’ve got.

Met your deadlines

Terrible tastes form in the mouths of clients that don’t get what they’ve paid for. It is totally acceptable to negotiate the deadline prior to taking contract. A writer that is proactive and upfront will get farther than one that fails to deliver.

Save for taxes

Being a freelance writer means you are most likely taxable. Learning your area’s tax code will make your life easier once the season rolls around. Also, keep good records of income and expenses that occurred while you were writing for others. Keep detailed logs of every client to ensure your invoices are up to date. I understood this fact even before I was a momprenuer.

Commissioned writers have an exciting role to play. Not only do they get to connect with numerous amounts of people, they also get to use their writing to empower, impress, or to educate. Writing for others, using the tips above, will help you have strategically planned freelancing at the palm of your hands. If you would like to expand your writing even further, contact me for a consultation.

Furthermore, for more tips on writing or blogging, you can see the rest of the Fullest Toolbox here.


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